The Ideathon was an experiential event that aimed to create opportunities for mutual understanding and exchange between the youth of Japan and India who will lead the next generation, as they traveled 900 km from Delhi to Varanasi. Through a range of activities along the way, participants gained insight into the differences and similarities between Japan and India in terms of history and culture, while at the same time learning about the challenges and strengths of the two countries and generating ideas for further relationship building. After reaching the final destination of the Varanasi International Cooperation and Convention Centre (VCC) after around eight days of dynamic interaction, each team made a presentation on a product or service that could solve a specific problem that they had set themselves to address. A total of 10 teams presented their ideas in the final presentation.
■ Program : Co creation the value toward 2040 through 900km venture based ideathon “Hack The Innovative Future”
■ Period : September 16-24, 2022
■ Number of applicants : 628 from Japan, 4,270 from India
■ Number of participants (selected) : 20 from Japan, 20 from India
■ Number of participating teams : 10 teams (total of 10 teams consisting of 2 members from Japan and 2 members from India, with a total of 4 members per team)
The opening ceremony was held at the Dia Park Hotel in Gurugram Greetings from the organizers and a workshop was held to reaffirm the purpose of this project and to break the ice, preparing the participants for the trip ahead.
Experiencing the state-of-the-art in the capital city of India, the world's fifth largest economy in terms of GDP
The participants visited and toured four companies to learn about the initiatives of companies from Japan and dynamic Indian companies. Lectures and Q&A sessions were held at each company. At the site visit to Honda Motorcycle & Scooter India (HMSI), participants learned about manufacturing, which is one of Japan's strengths. At Grey Orange, an Indian startup that has expanded into the U.S. and Japan, they observed the automation of logistics using robotics. The tour also included a visit to the 5G Lab of Tata Consultancy Services, a global IT company that provides services across India, Europe, and the United States. The final visit was to the offices of the Gurugram Metropolitan Development Authority (GMDA), where NEC Technologies India is building a traffic monitoring system and a citywide monitoring system to create a smart city using cutting-edge technology. After the company visits, a workshop was held to reflect on the experience. Participants seemed to have absorbed a great deal of information, with a variety of output coming out of the workshop.The workshop also included a hands-on experience with UPI, which allows bank account transactions to be completed digitally and instantly.
Through sessions and visits to world heritage sites, participants deepened their understanding of Japan and India from historical and cultural perspective.
The history session consisted of two parts: a seminar by the mentors and presentation presentations by all 10 participant teams. Each team researched the scope of history assigned to them and gave a short presentation. Through the presentations by all the teams, participants were able to learn about the historical arcs of both countries. The visit to the UNESCO World Heritage sites of Agra Fort and the Taj Mahal provided a deeper understanding of the political history of the rise and fall of the Taj and the background to modern history through first-hand experience.
Experiencing the contrast between old and new cityscapes, and seeing the scale and speed of development in India's regional cities.
At the office of Coldwell Banker Richard Ellis (CBRE), a real estate company, the participants attended a lecture on the features and development of malls in Lucknow, the capital of Uttar Pradesh. UP is the largest and also the most populous state in India. During a visit to the British Residency, which contains gardens and ruins from the days of the British Indian Empire, the participants experienced the history of the city's development and came into contact with the scars of war. They also visited a high-class shopping mall and witnessed the high standard of living in Lucknow in the modern era.
Visit to Makino School, which is working to promote organic agriculture of Japan
Participants visited the Makino School of Continuing and Non-Formal Education, which has been promoting Japanese organic agriculture and Japanese food processing technology at Allahabad Agricultural University since 1974. Participants learned about the agricultural environment in India, the significance and challenges of introducing organic farming using Japanese technology in rural villages in India, and the self-reliance of small-scale farmers and women. Through observation of workscenes and communication with farmers, the participants learned the meaning of development of agriculture in rural areas.
Experiencing the depth of ties between the two countries by understanding the culture and ventures of both India and Japan
In Varanasi, the world's oldest city with a history of over 3,000 years, participants had the opportunity to visit Sarnath, one of the four key Buddhist sites in the city. This was followed by a lecture on the Varanasi Water Purification Project undertaken by the Japan International Cooperation Agency (JICA). After that, it was time to come up with ideas for the presentations. A workshop was held to generate output on the issues they had experienced and felt during the visits so far, and each team then began to prepare for their final presentation.
ideathon & presentation
The youth of India and Japan create the future of 2040 at a new symbolic venue for Japan-India exchange
The final presentation of the Ideathon was held at the Varanasi International Cooperation and Convention Center, which was constructed with the support of the Japanese government as a "token of Japan-India friendship." In a venue filled with the aspirations of Japan and India, teams tackled various aspects from theme selection to commercialization of ideas, and created presentations that addressed issues that exist in both countries, utilizing the strengths of both countries.
Digital matching platform to connect Indian IT professionals and Japanese companies by adjusting demand and supply
In our business model, we focused on the issue of unemployment in India and decreasing working population. There was lack of proper channels to connect Unemployed IT workers in India, to desired companies. There was also the issue i.e. Lack of workforce in Japan. In our conclusion, we proposed a solution to fill this gap by human resource exchange, which will help in building promising future between India and Japan.
Our will matching system use personality tests for IT professionals and compare them to needs of Japanese companies who wants to hire them. We will also introduce training classes for IT workers, in this they will be introduced to the Japanese culture, language etc. It will done to ensure a more sustainable business between the two countries. Since the salaries paid by Japanese companies to Japanese IT employees are higher, this creates very favorable conditions for Indian IT employees, and also increasing the participation in the training will create a overall positive attitude. Then, as the final phase, we will introduce subscriptions for the Japanese companies to use this system i.e. shift to B2B model.
This program, was not just about for creating business ideas. India as a country, has culture, social problems, and history that cannot be understood unless you go there. This program gave us a valuable opportunity to observe it closely with our own eyes during the week, which lead up to the ideathon. Because each individual was able to clearly raise the issue, all the members were enthusiastic and worked straight towards the problem, even though their opinion sometimes clashed. In the future, we each of the 40 members from Japan and India will continue to keep in touch and will be active in their respective fields all over the world, so that we can realize many businesses related to the social issues that have been taken up this time, it felt like this is a inevitable future.
An app that enables optimal medical choices by establishing a chain of command for medical institutions and reflecting preferences for each income class.
We focused 2 Problems. There is no centralized medical command system and emergency medical care is not provided in an optimal manner. Information such as the operating status of ambulances, the availability of hospital rooms, the number of doctors, etc. is not centrally managed, which lowers the quality of emergency medical care. In addition, in India, where traffic congestion tends to occur, it is necessary to select a medical institution after considering not only the distance to the medical institution but also traffic information. Another problem is the medical insurance system is not developed and access to medical care for the poor is not guaranteed. The medical insurance system is not developed, and the amount of medical expenses borne by individuals is high. This creates an environment in which it is difficult for low-income people to access medical care.
1st Solution is Create a chain of command that connects each medical institution in order to centrally manage information such as the operating status of ambulances, the availability of hospital rooms, the number of doctors who can handle emergency medical care, etc. The dispatch of ambulances is a chain of command. , and the actual transport of patients is handled by a third party. Economic sustainability is ensured by having a third party responsible for vehicle allocation and monetization. Operating costs are covered by the patient's fee. It covers the cost of using an ambulance when choosing an ambulance, corporate advertising costs, and options for individual insurance plans. In addition, in remote areas such as rural areas, ambulances are used as mobile clinics for simple medical examinations, correcting medical disparities and Aim to improve the income of medical institutions.2nd Solution, By making it possible to select medical care according to income, the usage fee of paid service users can be used as the usage fee for the poor. The above is a business reflection of the prevailing idea in India that 'the rich help the poor'.
First of all, I would like to thank every one of the people who organized this amazing programme. At first, I had not expected to have such a deep connection between participants, and I realized it is possible to collaborate with people regardless of backgrounds. I witnessed both rapidly growing India and behind the scenes such as poverty. We discussed social issues all day long and danced, forgetting our tiredness. All the experiences were priceless for me. From now on, it is our turn to contribute to society, and I am sure with these reassuring members, we can do it.
"Farm-In" : A noticeboard service for solving land fragmentation and improving farmers' incomes
The two main issues our team focused on were land fragmentation and loss of labour to higher paying jobs. According to NSSO data on consumption expenditure survey- more than 20% of rural households with self-employment in agriculture had income less than poverty line. This has two reasons- The fluctuating farm income due to India’s seasonal cropping system and excessive loans that need to be taken out by the farmer to be able to afford implements. The inability to pay back the loans due to low income leads to a debt cycle. The number of farms in India has doubled from 71 million in 1970-71 to 145 million in 2015-16, while the average farm size halved from 2.28 hectares (ha) to 1.08ha.As Ramesh Chand and others pointed out in a 2011 Economic and Political Weekly research paper, this relationship is a reflection of India’s inheritance pattern, which leads to farms divided between multiple heirs.
To combat both of these problems, our team conceived Farm-In, a noticeboard service that directly connects agricultural corporations with farmers who want to temporarily provide land and labour. For example, the corporation can post information on land and jobs they want to collect, and farmers can work with neighbouring farmers to consolidate land for this purpose, thus creating a match. The reverse is also possible. By using this service, agro-corporations can significantly reduce the cost of farmland consolidation. Workers, on the other hand, can earn income based on contracts without intermediaries. The board service will continue to operate with user fees and intermediary fees from the companies.
Hack The Innovative Future was a life-changing experience for my team members and I. Not only did we get to explore each other's culture's and countries, but also got to work on an idea together. The week long trip around Northern India provided useful insights to the participants and helped us choose our idea in a well-informed manner. The Ideathon was an enriching and challenging experience that helped me learn many new things about myself. This was possible solely because of the effort and planning done by the organising committee and staff members, to whom I would like to extend my gratitude. I would also like to thank the sponsor companies who made the 900km venture a roaring success.
Chairman and Managing Director,
Mitsubishi Corporation India Pvt. Ltd. /
Chairman of the event
31 OCT 2022
A special feature on Ideathon was broadcast on NHK World's English report and on the NHK World YouTube channel.
30 SEP 2022
15 AUG 2022
16 SEP 2022
The Nikkan Kogyo Shimbun introduced the project and published words from Mr. Taguchi, the chairman of the event committee, Mr. Sugino, secretary general of the JCCI, and Mr. Wakamori, president of Japan Chamber of Commerce and Industry in India (JCCII).